I won’t vouch for anyone mentioned in that thread, but The Wellness Company is not a profit center for big pharma. As it says in the first tweet, they sell “supplements and generic pharmaceuticals such as knock-off tamiflu, budesonide &more”. Those are off patent drugs that are sold at low margins by multiple companies. These are drugs big pharma doesn’t push, or even lies about, in favour of their new, patented products.
Maybe big pharma will start using online influencers more to advertise, but that will be patented crap like Ozempic and whatever nasty vaccines they’ve come up with recently. Those people aren’t shilling for big pharma, they’re shilling for little pharma.
The Wellness Company also sells drugs that people had to sneak into hospitals for their relatives being treated for COVID-19. It was hard to get your hands on those things because your doctor could lose his license for prescribing some of them and many pharmacies refused to sell them. TWC were helping people violate the “no treatments for you” policy.