Wine is like that , coffee however is different. Much of what’s out there is hype, much is indistinguishable from the burned bean water you enjoy. I drink what coffee is supposed to be. Even the children can pick out the smells, dark chocolate, ripe plum, utmeg, raw sugars.. it’s not imagining, it’s really there, just not in most coffee as they process it badly, burn it, then let it sit in a bag till it’s long dead and you buy it.
I can understand your comment, it’s common. No one has ever continued to say that after trying it though.
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