This is obviously preying on stupid incels. There are "elite" matchmaker sites and services (for both dating and hookups) that gaurentee dates, and they cost way more than $6k. $6k is a lot of money, but not totally insurmountable for someone to spend on some delusion. My guess is you get some extra widgets and like maybe your profile auto sent to the top of everyone's list or something. But you still just have to use the app otherwise like everyone else. Nonetheless the lonely and sexless will be retarded enough to think that "VIP" will be the magic bullet that gets them laid. It won't, and it won't matter, you'll never hear how stupid it is, because they'll all be too embarassed to admit they couldn't hook up even after spending more money than it would have cost to fly to Europe for a week and legally buy a slew of hookers. Society is fucked.